According to a new Contently survey, 69 percent of senior marketers are not tracking metrics related to the speed and efficiency of content creation.
Too Many Content Marketers Are Making This Metrics Mistake – The Content Strategist
Tag Archives: metrics
Content KPI and metrics
“Your company’s business goals should determine your content objectives, which should, in turn, determine the key performance indicators (KPIs) you measure.”
Ask a Content Strategist: What Content Metrics Really Matter?