Really nice interview, how Starbucks works with Spotify and a sneak peak behind the scenes with their music selectors.

Questions like “Curating in-store music for Starbucks is quite a different thing from building a playlist for your next party or recommending music to a friend. What kind of factors come into play here? How do you prioritize and select the right songs?” and “How do you break all this music down and segment it? Do you have different playlists for different times of day? Different regions?”


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